Brands.
biotera biotera
Let your Hair's Natural Beauty Thrive
With Botanicals & Extracts, without parabens.

Help repair, protect and maintain the natural beauty of your hair with a unique blend of nature and science.

biotera Natural Origin biotera Natural Origin
Biotera Natural Origin is a salon professional haircare collection that’s up to 97% naturally derived to create honest-to goodness healthy hair.

† According to the ISO Standard 16128.


LUXE MAJESTIC OIL LUXE MAJESTIC OIL
Take your hair places it has never been
Experience a world of breathtaking smoothness & shine.

Nourish hair with a unique blend of 100% rich Moroccan Argan Oil plus Keratin Protein. Hair will be left so smooth, shiny and strong, it will take your breath away.

VOLUMAX VOLUMAX
Life it. Lock it. Own the night.

Professional styling and finishing products for fierce and flawless styles and all night hold. Mix and match any products to lock in big, bold body, tousled texture and sensational shine.

NUTRI-OX NUTRI-OX
Helps create the optimal scalp environment for fuller, healthy-looking hair with Biotin & Vitamin B6 and a powerful blend of nutrients, proteins and humectants.


HYPO-ALLERGENIC HYPO-ALLERGENIC
For sensitive skin & scalp. Hypo-Allergenic has the only* clinical & dermatologist tested hair care products that minimize allergic reaction without sacrificing performance.

*Sold at Sally Beauty stores.

PERMS PERMS
A collection of perms brining you classically beautiful curls.